Some people asked me if there is any conflict between Social Media Marketing and Search Engine Optimization, my answer is always “NO!”.
There are few reasons why Social Media Marketing and Search Engine Optimization works together.
1) Since Google able to index social networking sites, the same keywords you use on your Search Engine Optimization can be used on Social Media Marketing. Which means it saves your time from doing double works.
2) Link is fuel to Search Engine Optimization. Integrate your social media as part of link building campaign. Compared to comment on forums and blogs, link building with social media is faster and easier (if you use the right way).
3) People stay longer on your page if you included multimedia. PRWeb told that including multimedia in news releases increases time on page by an average of about 30 seconds. This is good for your blog and social media post.
4) Improve your online reputation. Search Engine is about relevance and authority. If you have good reputation on social media, you will have good authority for your website, and your website ranking will improve.
These are the few reasons you have integrate social media marketing to your search engine optimization plan.
